Legacy Classic Comes to High Point Market with Fresh Products and Innovative New Branding

Furniture World News Desk on 3/22/2015

Legacy Classic furniture announced that in addition to delivering an array of fresh product introductions,  the company will arrive at market this spring with a dynamic new corporate brand strategy. Centered on the concept of “A New Legacy,” the organization is rebranding with a message that highlights the quality and longevity of its product while setting a keen eye on the future.

The launch of an updated brand logo kicks-off a new era. The new mark reflects Legacy Classic’s strong sense of heritage and tradition; while having a more modern feel. The new branding will impact all visual aspects: from trade communications, to a new showroom to an updated website.

“Legacy Classic has always been known for its inspiring styles, beautiful finishes, craftsmanship and quality,” explains Don Essenberg, president. “Today we’re expanding that message by communicating our commitment to design leadership, continuous improvement and organizational excellence. We’re proud to say that we’re creating “A New Legacy,” and we’re inviting the industry on the journey.”

To find out more about Legacy Classic’s innovative new brand strategy and the products behind it, visit www.thelegacybeginsnow.com

About Legacy Classic Furniture: Legacy Classic Furniture, Inc. is a leading supplier of Bedroom, Dining Room, Casual Dining, and Youth Furniture. We are known for beautiful finishes, skilled craftsmanship, consistent quality, and inspiring designs. However, our true strength comes from our behind the scenes operational capabilities. As part of the Samson Marketing portfolio of brands, we utilize state-of-the-art manufacturing, global logistics, and best in class service to support our retail partners.