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Omi Children's Mattress Line Ensures Kids Get A Good And Safe Night’s Sleep

Furniture World News Desk on 1/23/2017


Organic Mattresses, Inc. (OMI) reports that it is increasing its market share in the certified organic juvenile mattress arena with its growing collection of mattresses geared toward safe, healthy sleep for infants and young children.

OMI, the No. 1 manufacturer of certified organic mattresses under the Organicpedic™ and Organicpedic Earth™ brands, provides parents with a range of certified organic sleep surfaces for their latest bundle of joy’s crib, bassinet and youth bed.

“Today’s parents are seeking out the best possible sleep environment for their children as a way to lay the foundation for a healthy start in life,” said Jeff Bader, CEO of OMI. “Our mattresses are a surefire way for babies to sleep safer.”

Increased demand for organic over conventional products has driven an increase in revenue for the company. More and more consumers are asking for certified organic youth bedding, and Bader attributes much of the uptick to the fact that Millennials are more aware of the benefits of organic.

“There’s an overall call for more organic products,” Bader said. “Eighty percent of households are buying something organic. We’re seeing the Millennials taking great care to ensure their children have a healthy sleep experience. Often, they put their child’s organic sleep ahead of their own. Sleeping organic is one of the easiest ways to give children a jumpstart in life.”

Babies and toddlers spend a large amount of time sleeping making mattress and bedding selection critical elements in outfitting a nursery or child’s room, and these days, more and more parents are searching for organic options for those rooms.

That search, unfortunately, can be tedious in today’s marketplace.

OMI has been outfitting crib and bassinet mattresses for more than a decade, offering both innerspring and latex options. The latex mattress features a five-inch profile, while the innerspring model is six inches. Both retail at $799. In addition to the standard crib size mattresses, OMI produces an oval crib latex mattress for $499 and a bassinet latex mattress for $299.

As children grow, OMI offers a four-inch youth mattress available in twin and twin-XL, that comes with an optional topper. The low-profile mattress is crafted with certified-organic, firm Dunlop latex. Bader said the firm support is best for growing youngsters, and he recommends forgoing the topper until children get a bit older and asks for additional plushness. The standard twin retails at $995, while the twin-XL retails at $1,095. The standard twin topper is $895, and the twin-XL topper is $995.

More about OMI: OMI proudly manufactures world-class, luxury organic mattresses and bedding in Yuba City, Calif., in the first and only large-scale Eco-Factory™. For more information and for retail opportunities in select areas visit www.OMIMattress.com or call toll free (800) 951-9196 weekdays between 8 a.m. and 5 p.m. PST.