Martha Stewart Announces Sustainable Outdoor Furniture Partnership With POLYWOOD
Furniture World News Desk on
11/22/2022
Home design icon Martha Stewart is joining forces with POLYWOOD, the originator and longest-established manufacturer of outdoor furniture made from sustainable materials including landfill- and ocean-bound plastics, to launch a collection of relaxed heirloom-worthy designs made to last a lifetime.
Kevin Sharkey, Executive Vice President, Creative Director Martha Stewart at Marquee Brands said of the collaboration, “For over 30 years, the Martha Stewart Brand has championed American makers. POLYWOOD echoes that same inspiration, innovation, and homegrown ethos that we have always strived to celebrate. The Martha Stewart by POLYWOOD Collection combines beauty with quality.”
The Martha Stewart by POLYWOOD line features a full assortment of timeless, all-weather outdoor furniture, debuting this October with the Chinoiserie Collection, a robust line that includes:
- Dining, counter, bar chairs, and sets
- Lounge chairs, loveseats, sofas, ottomans, and sets
- Porch favorites including rocking chairs, side, end, and coffee tables
The Chinoiserie Collection from Martha Stewart by POLYWOOD offers outdoor lovers a choice of purposefully-curated dining, lounge, and porch sets or the freedom to create their own combinations from individual pieces. The bold yet timeless design aesthetic features graceful lines and intricate lattice work that nod to Martha's love of chinoiserie.
This heirloom-quality collection includes signature pieces ranging from the Chinoiserie Rocking Chair from $399 to the Deep Seating Chair from $749 and the Deep Seating Sofa starting at $1,899. All products are backed by POLYWOOD’s industry-leading 20-year warranty.
“We’re thrilled to partner with entertaining and lifestyle expert Martha Stewart on this new and exclusive collection. Both Martha Stewart and POLYWOOD believe that the best spaces are brought to life with beautiful designs, family-friendly functionality, and American-made quality,” says Doug Rassi, POLYWOOD founder and CEO.
“She’s inspired generations to decorate with innovation, taste, and practicality, a perfect match for the foundation our brand has been built upon for over thirty years.”
To view the Chinoiserie Collection from Martha Stewart by POLYWOOD visit polywood.com/martha-stewart-by-polywood.
About POLYWOOD
For over 30 years, POLYWOOD has been transforming outdoor living spaces with durable, sustainable, and timeless furniture designs. All genuine POLYWOOD® products are made in the USA from ocean-bound and landfill-bound plastic and are produced in 99% waste-free facilities in Syracuse, Indiana, and Roxboro, North Carolina. To learn more about the brand and see the products please visit www.polywood.com.
About Martha Stewart
Martha Stewart is the founder of the first multi-channel lifestyle company, Martha Stewart Living Omnimedia, an entrepreneur, bestselling author of 99 (to date) lifestyle books, and Emmy Award-winning television show host. Reaching more than 100 million devoted fans on a monthly basis through multi-media platforms and products for the home, sold through Martha.com and an extensive retail network, Martha is the “go-to” authority on the encompassing topic of Living and Celebrating your best life. She and her talented staff provide trusted, timely, and useful information on all aspects of everyday living: cooking, entertaining, gardening, home renovating, collecting, organizing, crafting, healthy living, holidays, weddings, and pet care, across many media formats.
About Marquee Brands
Marquee Brands is a leading global brand owner, marketer, and media company. Owned by investor funds managed by Neuberger Berman, one of the world's leading employee-owned investment managers, Marquee Brands targets high-quality brands with strong consumer awareness and long-term growth potential. Marquee Brands seeks to identify brands in various consumer product segments with the goal of expanding their reach across retail channels, geography, and product category while preserving the brand heritage and enhancing the ultimate consumer experience. The portfolio includes Martha Stewart, The BCBG Group, Ben Sherman, Dakine, Sur La Table, Body Glove, Emeril Lagasse, Motherhood Maternity, A Pea in a Pod, and Bruno Magli. Through its global team of professionals and partners, Marquee Brands monitors trends and markets in order to grow and manage brands in partnership with retailers, licensees, and manufacturers through engaging, impactful strategic planning, marketing, and e-commerce. www.marqueebrands.com