Nature's Rest Marketing Corporation Unveils New Southwest Offices And Showroom

Furniture World Magazine

Nature's Rest Marketing Corporation (NRM), makers of a line of luxury latex mattresses and adjustable beds, hosted an open house August 26 - 28, 1999 to celebrate the debut of its new Southwest offices and showroom. The announcement was made by Craig Misewicz, Vice President, NRM Southwest, who hosted the three-day event along with Owen Shoemaker, Vice President of Business Development, Premier Bedding Group West, NRM's largest licensee. The new 2,000 square-foot facility, located at 14570 South Anson Avenue in Santa Fe Springs, includes offices and showroom space as well as a unique retail education center. The center was designed to provide retailers and retail sales associates with a comprehensive overview of the company's line of luxury bedding. On display are all the raw materials used in Nature's Rest mattresses as well as a computer work station to demonstrate the recently launched sales training Web site. "We were thrilled to unveil our new office, showroom and education center to our retailers during the open house," said Misewicz. "Designed especially with our retailers in mind, we now are able to provide them with everything they need to know about Nature's Rest all under one roof. Based on their response, we will definitely put the new space to good use." Joining Misewicz and Shoemaker at the open house were Rick Robinson, President and Chief Operating Officer, NRM as well as retailers from California, Nevada, Arizona, New Mexico and West Texas. The Nature's Rest luxury mattress collection features the exclusive Posture™ latex with 25 percent more latex in the center core than other mattresses on the market. With a suggested retail price range from $999 to $3,000, the line includes six mattress styles and two adjustable bed models. Nature's Rest Marketing Corporation is headquartered in Tampa, FL, with 14 manufacturing plants throughout the United States. Earlier this year, NRM was acquired by LIS Corporation, an investment company with holdings in the bedding, marketing/communications and hotel industries. For more information, visit the company's Web site at www.naturesrest.com or call 1-877-528-8996.