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MicroD Launches Simplified Electronic Product Catalog

Furniture World Magazine

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MicroD  announced the launch of MPCat (Master Product Catalog), a comprehensive software package that enables a manufacturer or an importer/distributor to easily create and publish their own electronic product catalog. To make that possible, MPCat consolidates all of a manufacturer’s product information into one master product database, eliminating the confusion and inefficiency of maintaining multiple spreadsheets, text documents, and product databases. Drexel Heritage and Broyhill Furniture, two major business units of industry giant FBI, have already deployed the software for their own use.

According to Eddie Horne, Configuration Manager at Drexel, “With MPCat, we can easily edit product information that directly drives our configured product order-entry system. The ability to create items, covers, options, etc. as we need them gives us great flexibility to align our product information with an ever-evolving and changing product offering to our customers.”

Echoing those sentiments, Manoj Nigam, President of MicroD notes: “MPCat software enables manufacturers to easily and effectively keep all of their product information – images, pricing rules, product attributes, descriptions, and configurations - in one system, saving costs, increasing efficiency, and adding value. It’s an important first step for a furniture supplier to engage in e-commerce and display their products on their website.” Not only does MPCat allow users to send product data to retailers using industry standard FIDX data formats, they are now able to automate and streamline their custom order-entry through MicroD's Configurator software; the options and pricing rules needed for these custom products (upholstery and Case Goods) are all maintained and updated in MPCat.

Nigam then adds: “The electronic price lists compiled by MPCat (in PDF format) save thousands of dollars for a manufacturer by eliminating the need to print and publish wholesale price lists every time product information changes.”

About MicroD: MicroD, Inc. develops and provides integrated Internet and desktop-based software products and service solutions for the furniture industry. These solutions range from electronic catalogs and room-planning software to Internet-based business-to-business (B2B) communications software and services for a wide range of companies in the furniture, trucking and other industries. Copyrighted under the brand names of ePreVue and Exim Commerce, MicroD’s products are the preferred choice of major companies such as Ethan Allen, Broyhill, Bassett Furniture, La-Z-Boy, Ashley, Kittles Furniture, Boyles Furniture, Art Van, American Furniture Warehouse etc.. To learn more about MicroD’s products and services, visit their web site at www.microdinc.com