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IFFS/AFS 2010 (Singapore) Gears Up For March Show

Furniture World Magazine

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As the global economy shows positive signs of a pick-up, the International Furniture Fair Singapore 2010, held in conjunction with the 27th ASEAN Furniture Show (IFFS/AFS 2010), annnounced that it looks set to spice up the global furniture scene with a strong line-up of first-time and loyal repeat exhibitors, both local and international. To date, more than 50 per cent of the total 45,000 square metres of net exhibition space at IFFS/AFS 2010 have been booked eight months ahead of the fair. This high participation rate, show management says, despite the current economic outlook, is an excellent endorsement of the fair’s solid reputation as one of the world’s top international furniture trade shows featuring the best of East and West.
 
Held from 9 to 12 March 2010, IFFS/AFS will showcase more than 100,000 pieces of quality furniture and furnishing products from all over the world.
 
Singapore exhibitors have been enthusiastic in their support for the fair, with newcomers such as Novaz Singapore Pte Ltd and Evershine Corporation Pte Ltd making their debut next year. They will be joining big players in the Singapore furniture scene including Eurosa Furniture Co. (Pte) Ltd, Koda Ltd, Suncoast Sitra Pte Ltd and Star Furniture Industries Pte Ltd as well as familiar names like Archipelago Exports Pte Ltd, Asiades Ltd, Box Living Pte Ltd, Cellini Design Center Pte Ltd, Domus Ventures Pte Ltd, Falcon Incorporated Pte Ltd, Haleywood Industries Pte Ltd, O’Bredi Pte Ltd and Soflex Gallery Pte Ltd, who are collectively taking up 6,458 square metres of booth space at IFFS/AFS 2010.
 
Adding to the list are international players Brema Marketing GmbH, Ever Gaining Furniture Ltd, Manutti BVBA, Pan Pacific NZ, Ronan Ltd, PR Interiors, Shenzhen Meihuaju Industrial Co., Ltd, Verdon and Wesbrook Ltd, reaffirming that IFFS/AFS 2010 remains an effective trade conduit for global furniture players and the place to see the very latest furniture offerings.
 
IFFS/AFS is also known for its distinct focus on furniture design, reflected through its array of design-related features and activities such as PLATFORM, an arena for young furniture design talents to showcase their furniture prototypes and strike up potential partnerships with international manufacturers. The winners of the Furniture Design Award 2010, Asia’s trend-setting furniture design competition organised by the Singapore Furniture Industries Council, will also be presenting their masterpieces at the fair.
 
With the 2009 show drawing positive comments and feedback from exhibitors and visitors alike, the event organiser, IFFS Pte Ltd, expects the coming show to be even more impressive and extensive with better designed layouts and display areas to showcase the myriad of furniture products and exhibits from around the world.
 
IFFS/AFS 2009 saw a healthy attendance of 15,606 trade visitors from 118 countries, with a total of 104 overseas buying delegations from 38 different countries and achieved an estimated total of US$245 million in spot orders.
 
For more information on IFFS/AFS 2010, please visit www.iffs.com.sg.
 
About International Furniture Fair Singapore Pte Ltd (IFFS Pte Ltd): International Furniture Fair Singapore Pte Ltd (IFFS Pte Ltd) is partly owned by the Singapore Furniture Industries Council (SFIC) and MP International Pte Ltd. IFFS Pte Ltd’s primary objectives are to organise and manage furniture and furniture-related fairs, exhibitions, shows, conferences and other events worldwide. This includes the annual International Furniture Fair Singapore/ASEAN Furniture Show (IFFS/AFS), a keynote event on the furniture trade exhibition calendar that is widely regarded as the “Best in Asia” by the industry. The company has a six-member Board of Directors, comprising the Chairman, Mr Andrew Ng who is also President of SFIC, Mr Jerry Tan and Mr Kenny Koh, SFIC Vice Presidents, SFIC Presidential Advisor, Mr James Koh, Chairman of MP International Pte Ltd, Mr James Chia and Ms Sylvia Phua, CEO of MP International Pte Ltd.
 
About International Furniture Fair Singapore/ASEAN Furniture Show (IFFS/AFS): The International Furniture Fair Singapore, held in conjunction with the ASEAN Furniture Show (IFFS/AFS) began in 1981 and has since grown to be regarded by industry experts as Asia's most prestigious furniture trade show. IFFS/AFS provides an effective marketing platform for regional companies to venture into global markets. As a testimony to the quality of the show, IFFS/AFS is the first Asian-based international furniture fair to be accepted as a member of the elite Union des Foires Internationales, a Paris-based international authority on trade fairs. In addition, it is the only furniture trade event in Singapore to be awarded the 'Approved International Fair' status by the Singapore Tourism Board. The Singapore Exhibition and Convention Bureau also recognises the fair as a major event on Singapore's international exhibition calendar.