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Capel To Show Creative Line of Outdoor Rugs at International Casual Furniture and Accessories Market in Chicago

Furniture World Magazine

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Capel Rugs, America's oldest and largest privately owned rug company announced that it will unveil its finest in outdoor floor coverings at the September 21-24 International Casual Furniture and Accessories Market in Chicago.

"This market is a much-anticipated opportunity to show our creative program of outdoor rugs," said Capel Vice President of Sales Allen Robertson. "We are especially proud to introduce a number of new and stunning collections, including fresh designs from our recent partnership with Jane Seymour Designs."

This summer, Capel Rugs announced a co-branded line of rugs in the casual style category with Jane Seymour Designs. Visitors to the Capel showroom in Chicago will be among the first to see the new designer series, which includes Palm Shade from the Seabreeze collection. Palm Shade offers Seymour's high style at a great value for outdoor and indoor decorating.

Chicago visitors will also learn about Capel's recently expanded Customer's Own Material (COM) program, which offers an unprecedented level of customization and convenience to fit any design whim or specification. The COM program allows customers to marry any fabric border with a standard base for the ultimate in home accessorizing.

Customers may individualize their indoor-outdoor rug decor with a border of their choice. Capel's Dalton factory will create a custom rug to the clients' specifications, jazzing up favorite indoor-outdoor rugs with single, double or triple borders. Every detail is carefully completed with the utmost care and has the added benefit of being made in the U.S.A.

Capel will provide special invoicing terms on market purchases, as well as fabulous discounts on new introductions. Daily giveaways will feature the company's exclusive Capel Anywhere™ line of high-quality indoor-outdoor rugs.

Capel's Chicago showroom is located on the 8th floor of the Merchandise Mart, booth #8-3094.

Market Highlights in Chicago

Seabreeze - Palm Shade
Capel is proud to introduce the newest addition to the Jane Seymour line of designer rugs, the breezy and refreshing Palm Shade series from the Seabreeze collection. Inspired by Seymour's original paintings, the palm motif is a brush-stroke rendering seamlessly converted to textile. Constructed of 100% olefin and made in Belgium, this indoor-outdoor rug is available in the colorways leaf green, black, coffee and terra cotta. A 5'3" x 7'6" rug may retail for $159.

Chateau
Capel's first ever loop-hooked indoor-outdoor rug, Chateau offers supreme softness and cushioning underfoot. Featuring vintage arts and crafts styling in large-scale floral patterns, this collection is both elegant and whimsical. Chateau is available in Bouquet, Lily Pad and Floral Lace patterns in a variety of colors and made from durable, 100% Olefin. A 6' x 9' rug may retail for $399.

Woodrun
The Woodrun collection features fresh colors in solid or heathered yarns that keep pace with today's casual home trends. These classic braided rugs from the indoor-outdoor Capel Anywhere™ line are made of 100% polypropylene, meaning they won't shrink, are colorfast and resist water, mold and mildew. Each rug in this collection is 100% reversible for twice the wear. Made in the USA, Woodrun is available in two new colorways, lily pad and fiesta bright multi. A 5' x 8' horizontal braid may retail for $199.

South Beach
A colorful border in fade-resistant Sunbrella® fabric adds a bright splash to these adaptable outdoor rugs, one of the latest additions to Capel Anywhere™ indoor/outdoor line. South Beach is machine woven in the USA from 100% olefin. Available in spring, fern, parrot, black, glacier, sapphire blue, jockey red, antique beige, camel, wheat, bay brown, melon, pastel, barley and marsh. A 5' x 7'8" rug may retail for $359.

Cabana Stripes
A bestseller from the Capel Anywhere™ indoor-outdoor line, Cabana Stripes is a reversible braid made in Capel's North Carolina mills of 100% polypropylene. Capel has introduced four new boldly striped colors in celery, tuxedo, red and coffee. These stylish, adaptable rugs are colorfast and mold and mildew resistant. A 5' x 8' rug may retail for $299.

Pool & Patio
From the Capel Anywhere™ collection, Pool & Patio is an eclectic group of striking black and white rugs that make a bold decorative statement in any room of the home or outdoor living area. In patterns ranging from subtle to glamorous, this varied collection will enhance any casual, contemporary or transitional theme. Machine woven in Egypt of 100% olefin yarns, a 5'3" x 7'6" rug may retail for $119.

To see more collections from the largest program of rugs in the industry, visit www.CapelRugs.com.