Cezanne from Shifman
Shifman, a leading manufacturer of luxury, handcrafted, two-sided mattresses, announced the relaunch of the Masters Collection, the company’s premier line set to debut during High Point Market on April 2nd. World-class artisans meticulously handcraft Shifman’s Masters Collection with natural materials, hand-tufting, elegant finishings, and eight-way, hand-tied boxsprings.
The prestigious Masters Collection includes nine styles with prices ranging from $3,199 to $7,399 for a queen set. This collection offers a full range of firmnesses and surface comforts, providing a variety of options to meet the broadest range of customer preferences.
The Cézanne, Shifman’s masterpiece, is a completely new addition to the Masters Collection and represents the ultimate in luxury. It is designed with 95 percent natural materials including the highest quality pashmina cashmere and an exorbitant amount of cotton and natural latex. The Cézanne, a true work of art, will retail at $7,399 for a queen set.
For more than 118 years, Shifman has been a family-owned business dedicated to crafting the finest handmade mattresses in the world. The company refuses to cut corners to save on costs and continues to craft two-sided mattresses while ensuring the highest level of quality and durability to endure the test of time. Although the line could be priced much higher due to the meticulous handmade construction and high quality materials, Shifman’s philosophy is to provide the consumer with the best possible value, even at the company’s highest price point.
“Just when you thought a Shifman couldn’t get any better, our designers found a way,” states Bill Hammer, president of Shifman Mattresses. “The Masters Collection is our most luxurious collection, and the new Cézanne is the most comfortable mattress ever made. Every detail, including luxurious layers of pashmina cashmere, combine to create this proud example of fine hand-craftsmanship. We anticipate a lot of interest in the product during High Point Market and know our dealers will have a lot of success selling this improved and expanded collection.”
About Shifman Mattresses: Shifman is a leading designer and manufacturer of luxury, hand-crafted mattresses that are built with the same commitment to quality, integrity and true craftsmanship that the company was founded on 118 years ago. A family-owned company, Shifman operates under the management of the Hammer family. In 2008, Shifman increased its facility by 40 percent. Today, the company operates out of an 84,000 square foot manufacturing facility in Newark, NJ. Shifman has a proven track record of creating strategic partnerships with its dealers to generate sales and provide maximum customer satisfaction.