Magniflex announced that it has promoted Stefano Marescotti to North American sales director. He will be responsible for the growth and development of the business in Canada, U.S., and other regions on the continent.
Marescotti joined Magniflex in 2010 as development manager, facilitating training, customer service and support between the U.S. and Italy. He was responsible for providing strategic counsel to the company and its retail partners, including business plan and sales strategy development.
“Stefano has a tremendous understanding of the mattress business at the retail level,” said Magniflex Global Sales Director Marco Magni. “He has played an important role with many of our North American customers in helping them better merchandise and sell our line. Stefano has relocated to the United States where he will be able to devote his full attention to our North American customers.”
Marescotti has more than 15 years experience in retail, wholesale, production and customer relations in the Western European and United States markets. Previously, he spent three years with Sleepy’s as a district sales leader. Prior to Sleepy’s, Marescotti worked in publishing for 16 years.
“As our North American presence continues to grow, we felt it was important to strengthen our operations. Stefano’s promotion and relocation, as well as our new Las Vegas showroom, product innovations, and improvements to our marketing and point-of-purchase materials, are just some of the investments Magniflex is making to support our clients here,” said Magni.
Marescotti received his Bachelor of Arts degree in business administration from New York University.
About Magniflex: Magniflex was founded over 50 years ago in a suburb of Florence, Italy, and today more than 35 million people in 76 countries sleep on Magniflex mattresses. Known as a world leader in quality, comfort and innovation, Magniflex was the first mattress company in the world to gain certifications from Oeko Tex. The company’s central manufacturing facility produces up to 10,000 mattresses a day, 80 percent of which are exported to countries such as Japan, Spain, Germany, Russia, the United States and now, Canada.