Tommy Bahama Announces New License For Area Rugs
Furniture World Magazine
on
6/11/2004
Tony Margolis, President and CEO of TOMMY BAHAMA, purveyor of island lifestyles, has announced the signing of a licensing agreement with Shaw Rugs to produce a line of area rugs under the TOMMY BAHAMA label. The agreement is effective immediately.
"The Tommy Bahama Home presentation would not be complete without a floor covering license," said Mr. Margolis. "We are very excited that we were able to find a company that not only understood our vision but brings its own reputation for quality to the market. This joining of forces will set new standards for ‘elegant tropical design’."
Shaw’s Tommy Bahama Collection will bring together Caribbean warmth and casual elegance in golden sun washed color palettes. Lush green palms, exotic animal prints, historical coastal Persians, British colonial and images of the West Indies describe just a few of the looks that this collection will offer in sophisticated fibers and substrates. The Tommy Bahama Collection will debut at the Atlanta Market in July.
"We’re enthusiastic about the affiliation with TOMMY BAHAMA," said Jeff Meadows, Shaw Rugs Divisional Vice President. "Shaw Rugs was searching for an upscale brand that will enhance our position with furniture dealers, department stores and high end specialty rug dealers. With the introduction of the Tommy Bahama Collection, we have found that brand."
Shaw Rugs is a division of Shaw, the largest soft floor-covering manufacturer in the world. Shaw Rugs is a leading producer of custom tufted, fabricated, printed and machine-woven rugs. For more information on theTommy Bahama Collection, call 1-800-282-7429, or write to Shaw Rugs at P.O. Drawer 2128, Dalton, GA 30722-2128.
TOMMY BAHAMA is a division of Viewpoint International, a privately held corporation. Established in August 1992, with corporate headquarters in New York and Seattle, TOMMY BAHAMA is a lifestyle company, that includes collections of upscale casual men’s and women’s sportswear, swimwear, footwear, neckwear, hosiery, belts and bags as well as a complete home furnishings collection. The company also has fourteen TOMMY BAHAMA retail locations across the country.
The TOMMY BAHAMA collections are also available at some of the country’s finest retailers including Neiman Marcus, Saks Fifth Avenue and Nordstrom, as well as high profile resort locations around the world.