THER-A-PEDIC Promotes Greenwald to National Accounts Manager

Furniture World Magazine

Ther-A-Pedic International, worldwide manufacturer of mattresses and the patented Tri-Tec® support system, recently promoted Karen Greenwald to National Accounts Manager. Previously as National Sales Coordinator for Ther-A-Pedic, Greenwald assisted Niles Cornelius, President of Ther-A-Pedic, with developing programs to increase sales volume in the domestic mattress market. As National Accounts Manager, Greenwald's responsibilities include servicing Ther-A-Pedic's National accounts, strategizing key marketing elements, attending industry trade shows, assisting Niles Cornelius with developing and implementing sales programs, supervising order submissions and coordinating deliveries on a national level with Ther-A-Pedic's regional sales managers. "Karen is instrumental in expanding Ther-A-Pedic's market share in the domestic sector" says Niles Cornelius, President Ther-A-Pedic. "Her extensive knowledge of Ther-A-Pedic products and the dynamics of our factory network will give her a competitive edge in growing our business." Greenwald's initial goals as National Accounts Manager are to increase sales for the entire Ther-A-Pedic network of nationwide factories, develop aggressive marketing strategies, and tackle consumer merchandising issues. For more information about Ther-A-Pedic's patented sleep products, call toll free (800) 314-4433, or fax (732) 968-7568. You can also visit the company's web site at www.furninfo.com/therapedic