Ethan Allen Opens New Reno, Nevada Store

Furniture World Magazine

Ethan Allen announced the grand opening of a new store located in the new Sierra Home Center in Reno's South Meadows. This new store provides almost twice as much display area as the store it replaced, and provides one-stop shopping convenience with the latest furniture, fabrics and decorative accessories displayed in inspirational casual and formal lifestyle settings. "Ethan Allen has established itself as a leader in style and decorating," explains Farooq Kathwari, Chairman and CEO of Ethan Allen, Inc. "From the contemporary to the traditional, and everything in between, we are committed to providing our clients with the best in style, value, and service. Our new stores epitomize our efforts." Ethan Allen's Design Consultants help to make the decorating process simple and fun, whether the client needs help with the selection of a single item or in decorating an entire house. The tools in the store are designed to help the consumer envision their own interiors. Using an online room planning program, clients can see their furniture arrangement before making a purchase. Yet another program allows clients to view their fabric of choice on any sofa, chair or ottoman. Selecting from a wide range of fabrics, the program makes the process of ordering custom upholstery easy. Clients are able to visualize the final product prior to ordering. As always, designer service is complimentary to Ethan Allen customers. Ms. Jeanne Baxter, owner of the Reno store, said, "Ethan Allen offers something unique -- custom designer service that covers all areas of the home, with a focus on style and solutions. We are very excited to be the one-stop home furnishings shopping destination in Reno." The grand opening ribbon-cutting ceremony and reception will take place on March 31, 2005 from 5:00 to 8:00 pm with live entertainment by the Butterfield Trio. A portion of the sales made during the Grand Opening weekend will go to the international local scholarship funds of Soroptimist International of Truckee Meadows, benefiting women and girls through the Jack Simon Memorial Scholarship Fund and the Nepal Program, "Removing Barrier to Education" for girls in Thulipokhari, Nepal. Ethan Allen Interiors Inc., a leading manufacturer and retailer of quality home furnishings. Products are sold through an exclusive network of over 300 stores in North American and abroad. Ethan Allen stores are located in Reno, Las Vegas and Henderson, Nevada; Salt Lake and Washington, Utah; Billings, Montana; Colorado Springs, Fort Collins, Centennial and Westminster, Colorado; and Tucson, Mesa, Glendale and Scottsdale, Arizona. A new store will be opening in Scottsdale in early summer, and a new store will be opening in Chandler, Arizona in early fall. For more information please visit http://www.ethanallen.com.