Electric Fireplace Manufacturer Restructures Sales Force Management to Better Serve Customers

Furniture World Magazine

Dimplex North America Limited (www.dimplex.com) announced that it has restructured the management of its retail and non-retail business groups. Bill Harris, whose previous position at Dimplex was Vice President Sales of Electraflame specialty retail markets, has now assumed the role of Vice President Sales for Optiflame construction products as well as Chromalox and Electromode professional heating products. This change concentrates non-retail and construction oriented business groups under common management. Rusty Calloway, whose current position at Dimplex is Vice President Sales of Symphony furniture products, will now function as Vice President Sales of Independent Retailers. Rusty's responsibilities will include the management of the newly amalgamated Electraflame and Symphony independent retail sales organization. This sales group will recruit and service independent retailers in both the Specialty and Furniture retailer sectors, as well as major regional retailers. About Dimplex: Dimplex North America Limited is a division of the Glen Dimplex Group of Ireland. For more than 30 years, the Glen Dimplex Group has been committed to outstanding innovation, quality and customer service that has enabled it to become the world's leading manufacturer of electric heating products. Dimplex North America, headquartered in Cambridge, Ontario is North America's leading manufacturer/marketer of electric fireplaces.