Elway Home by Bassett To Show New High Tech Pieces In High Point

Furniture World Magazine

Bassett Furniture unveiled new pieces from the Elway Home by Bassett line. On display to the Furniture Market trade at the IHFC Building, 12th floor, Commerce Wing, are stand alone pieces that respond to new lifestyle and technology trends including on-demand media, wireless configurations, shrinking hardware, and organic styling. John Elway, ceo, Elway Home by Bassett, made the announcement. “If you want to stay on top of your game, you’ve got to show the people a winning combination of innovation and expertise,” said Mr. Elway. “That’s what we’ve done here. These beautiful new pieces offer Bassett’s tradition of quality with the latest in furniture design and styling.” About Bassett Furniture Industries, Inc. Bassett Furniture Industries, Inc., is a leading manufacturer and marketer of high quality, mid-priced home furnishings. With over 125 Bassett Furniture Direct stores, Bassett has leveraged its strong brand name in furniture into a growing network of licensed stores that focus on providing consumers with a friendly environment for buying furniture and accessories. The most significant growth vehicle for Bassett continues to be the Company’s dedicated retail store program. Bassett’s retail strategy encompasses affordable custom-built furniture that is ready for delivery in the home within 30 days. The stores also feature the latest on-trend furniture styles, more than 1,000 upholstery fabrics, free in-home design visits, and coordinated decorating accessories. For more information, visit the Company’s website at www.bassettfurniture.com. About John Elway John Elway is a Stanford economics graduate who has proven to be as successful off the field as he was on. Elway Home by Bassett launched with sales exceeding all first year projections. The entrepreneur’s other business ownership interests include auto dealerships, an Arena Football team, and a restaurant bearing his name. In addition, Mr. Elway is a spokesperson for a select few Fortune 500 companies. When you think of an American sports icon, you think of John Elway. In his previous career, Mr. Elway quarterbacked the Denver Broncos to back-to-back wins in Super Bowl XXXII and XXXIII. The former Denver Bronco is a member of the Pro-Football Hall of Fame, Class of 2004.