Retailer ABC Home Introduces Home & Planet

Furniture World Magazine

ABC Home, long committed to building a culture that integrates social responsibility, beauty and sustainability in creating home, announced the launch of ABC Home & Planet. Located on the third floor of ABC Carpet & Home, it brings together years of research and product development to offer a critical edit of choice at the cutting edge of design and purity. As part of ABC Home’s commitment to education, Home & Planet integrates a museum presentation, with materials such as organic cotton, naturally tapped rubber, and organic cruelty-free wool, to help inform alternatives in creating a healthy, toxin-free home and planet. The offerings in Home & Planet continue to be merchandised throughout the store, with bedding on the third floor, Grounded furniture on the second, and Grounded Jewel and cause-related gifts and accessories on the first. “At ABC Home, we have created an evolving platform through which we work relentlessly towards amplifying our trusted edit of vision, passion and beauty,” says Paulette Cole, CEO and Creative Director of ABC Home, “ABC Home & Planet emphasizes that if it is not sustainable, it is not beautiful.” Highlights of the ABC Home & Planet curation include: • ABC Pure Seating & Beds – the foundation to breathe chemical free: naturallatex foam with feather fill, a Forest Stewardship Council (FSC) certified alder frame, non-toxic adhesive, organic burlap webbing and fabric, natural wool batting, wrapped in organic cotton, natural linen, wool, jute silk or hemp fabric. • Organic Bedding – the most comprehensive selection of organic mattresses, bedding/essentials for the bed and pillows available in New York City, many of which are exclusive to ABC. Conventional foam mattresses and bedding use high concentrations of chemicals (fertilizers, pesticides and flame-retardant compounds called PBDEs) that are known to cause cancer and pose other health risks. Because one-third of our lives are spent sleeping and breathing in the elements of our bedding, ABC Home & Planet features organic mattresses made from the purest elements: organic cotton, naturally tapped rubber, which is hypoallergenic, anti bacterial and dust mite repellant; and pure wool to protect our bodies and the planet from harmful chemicals. • Linens – made with organic cotton, silk, and natural low-impact dyes, a healing alternative to conventionally grown cotton that uses one and a quarter pounds of chemicals to produce a set of queen-sized sheets. Low-impact dyes are free of heavy metals and harmful toxins and help protect our soil and drinking water. • Bath – towels made from organic cotton, bamboo and the power of wind. Super-absorbent and anti-bacterial, often exceeding the highest standard of testing for human ecology to promote the true luxury of bathing rituals. • Tabletop – elements handcrafted from found and fallen reclaimed wood and bamboo and recycled and salvaged glass, along with other details handcrafted by indigenous artisan cooperatives from around the world. • Textiles – cotton pillows, window panels and throws that reflect the palette of nature made with plant-based dyes. • Illumination – LED lighting, the most advanced technology for energy efficiency. • Om Apothecary – organic and biodynamic balms, mists and nutritional supplements for the body and home. • Air Purifiers – a refined selection of purifiers specifically designed to filter toxins and pollutants common to New York City. Indoor air pollution is one of the greatest risks to public health, as indoor air pollutant levels are two to three times higher than outdoors, and 90% of our time is spent indoors. • Organic Home Care – 100% organic cleaning products featuring the first completely organic furniture polish in the marketplace; an everyday, everywhere cleaner; a super-stubborn stain remover using naturally occurring enzymes; and an organic room spray of signature ABC fragrances made from essential botanical oils. • Organic Baby & Little Ones – organic, biodynamic and safe soaps, creams, shampoos and linen washes from around the world that will soothe skin, protect health and promote well-being. A special collection of goodwood furniture, pure beds, natural latex crib mattresses and organic linens considers the size, safety and whimsy of a child, nourishing and protecting from the moment they are born while sustaining Mother Earth. For more information go to www.abchome.com.