Jennifer Johanson of EDG Interior Architecture + Design is Featured Speaker at Las Vegas Design Center

Furniture World Magazine

Las Vegas Design Center at World Market Center announced that it will welcome EDG’s CEO and Design Leader Jennifer Johanson, AIA, IIDA, on Friday, May 2, 2008. Johanson’s presentation, “Restaurant Design Strategies for Impact and Performance,” will take place from 10 a.m. to 11:30 a.m. during the monthly First Friday event. Her talk will take place on the 16th Floor of World Market Center’s Building B, 475 South Grand Central Parkway in Las Vegas. Jennifer Johanson has been at the forefront of transforming restaurant and food service concepts for nearly 20 years. She brings together a solid understanding of restaurant design and operations with a balance of wit, partnership and innovation. Johanson’s firm, California-based EDG, provides restaurant and hospitality design services throughout the world. Its clients include premier chefs Wolfgang Puck, Joachim Splichal, Eric Ripert, Kent Rathbun, and Bradley Ogden. In addition to designing independent restaurants, Johanson and her team are guiding the design of new hotel restaurant venues for Four Seasons, Ritz-Carlton, Marriott, Hilton, and Caesars Palace. They also are creating dynamic new concepts for Bon Appetit, the corporate and educational foodservice icon. “Restaurants are social spaces that enliven the spirit and bring us together. But to achieve lasting success, great restaurant design needs to deliver a solid platform for financial performance,” said Johanson. “Like our clients, we are in it for the long term.” Johanson will share case studies that illuminate the role of the restaurant designer as a strategic collaborator. She will illustrate how to place design in the realm of strategy versus product, highlighting design innovations that generate excitement and enhance client revenue. About First Friday at Las Vegas Design Center A not-to-be missed shopping day for local and out-of-market design professionals, “First Friday” at Las Vegas Design Center features educational opportunities, unique showroom specials, hospitality and other exclusive offerings for the trade. To R.S.V.P. or for more information on either First Friday seminar, please e-mail LVDC@LVDesignCenter.com or call (702) 599-3093. Open from 9 a.m. to 5 p.m. Monday through Friday, Las Vegas Design Center at World Market Center (495 South Grand Central Parkway) is the first of its kind, year-round, professional design resource in Las Vegas offering 400,000 square feet of the newest products, trends and styles in furniture, lighting, floral, accessories, rugs and wall décor. About World Market Center World Market Center is an integrated home and hospitality contract furnishings showroom and trade complex in Las Vegas. When Building C opens in July 2008, World Market Center will stand at more than 5 million square feet of space, exceeding the size of any wholesale merchandise mart in the United States. The Summer 2008 Las Vegas Market is scheduled for July 28 to Aug. 1, 2008. For more information about World Market Center, and to find out about leasing or exhibiting opportunities, visit the website at www.lasvegasmarket.com or call 888-WMC-SHOW (962-7469).