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Englander Offers Comfort Guarantee To Canadian Retailers

Furniture World Magazine

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Design Variation Inc., the Canadian licensee for Englander bedding, announced that it is offering consumers a 365 Night Comfort Guarantee with its new line of beds being manufactured and distributed in Canada. “We’re creating a whole new approach to helping dealers benefit by offering Englander beds,” said Allan Madonik, Sales Manager of Design Variation. “For more than a century, Englander has been designing beds that deliver support, durability and deep, restful sleep. And even though we know Canadian consumers will be highly satisfied with their new Englander bed, we’re offering to replace their bed at no additional cost if they should require an alternative comfort experience.” The 365 Night Comfort Promise gives consumers a full year to determine if the Englander bed they’ve selected is right for them. The program is administered by SleepTrust, the industry’s first customer care plan that supplements a manufacturer’s warranty by including protection for accidental stains, odors or damage as well as eliminating comfort concerns. “Consumers are looking for a better way to buy a bed,” said Brad Geddes, SleepTrust president. “By including the 365 Night Comfort Promise with every Englander bed, Design Variation is leading the industry with delivering complete customer satisfaction.” The SleepTrust program is also available to dealers who wish to offer the additional benefits so customers can fully protect their new Englander bed. About Design Variation: In addition to being the exclusive Canadian licensee for Englander, Design Variation is a foam fabricator and manufacturer of bedding products that supplies a number of big-box retailers, as well as many independent retailers across. More information: www.Englander.com About SleepTrust: SleepTrust is a division of Magi Seal International, Inc., a customer care company celebrating its 30th anniversary of delivering service programs for leading home furnishing and bedding retailers. More information: www.SleepTrust.com